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From Toronto to Panama City, MASSIVart will be speaking at key real estate events to share insights on how creative placemaking and public art strategies are shaping the future of urban development.
In today’s fast-evolving real estate landscape, the demand for culturally relevant, community-first environments is stronger than ever. Developers, investors, and city builders are recognizing the long-term value of placemaking strategies that blend art, culture, and design to create more human and engaging destinations.
Here’s where you’ll find us this spring:
The Greater Toronto Area continues to grow as a hub for innovation in mixed-use and office developments. This panel will explore how placemaking strategies, including public art integrations, are transforming areas like the Waterfront, King Street, and the Financial District into vibrant cultural destinations.
Coralie Olson will share MASSIVart’s approach to embedding culture into real estate to foster connection and long-term value.
“We’re seeing a shift—from transactional spaces to meaningful places. Creative placemaking is at the heart of that evolution.”
— Coralie Olson
Other speakers: Mitchell Marcus, Rob Spanier, Diana Hoang (SIOR), Mark E. Rose
🔗 More info
With a renewed focus on repositioning and redevelopment, this session will explore what’s next for the office sector. Topics include:
Viability of office-to-residential conversions
Shifting tenant expectations around amenities and experience
The role of public art and cultural programming in attracting tenants
Innovative office redevelopment strategies across Canada
Coralie will highlight how arts-led placemaking can breathe new life into underperforming assets and support investor goals.
Other speakers: Adam Jacobs (Colliers), Alexandra Khazzam (Hines), Vince Kong (PBA Group), Michael Navo (JLL)
🔗 Full event details
At Latin America’s largest real estate conference, Philippe Demers will speak on why creative placemaking is no longer optional for future-forward developers.
He’ll share real-world strategies to integrate art, culture, and community into mixed-use developments, tourism hubs, and master-planned communities, highlighting how intentional design leads to competitive advantage and greater ROI.
“We’re moving past ‘nice-to-have.’ Culture is now a core strategy in real estate development.”
— Philippe Demers
At MASSIVart, we believe that art and culture are strategic tools in shaping thriving, inclusive communities. These upcoming talks are a chance to showcase how placemaking, rooted in local identity and artistic vision, can deliver measurable value for cities, developers, and the people who use these spaces every day.
Want to stay inspired? Follow MASSIVart on LinkedIn for updates.
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